With the commencing of the Bin Hindi eZone, the group has once again opened a new front in terms of selling reputed and trusted brands under its ICT business by being the “Authorized Reseller” of Apple products, which is also considered as a strategic move to tap in, larger market share of the ICT business in Bahrain, having a legacy of creating a trusted name for itself in the market place. Bin Hindi eZone is all set to offer an impeccable shopping experience with the latest Apple products and accessories.

During the opening ceremony. Mr. Abdul Aziz Bin Hindi – Director & Deputy CEO said

 “Our strategy is to introduce world’s leading brands to Bahrain without losing focus on our existing businesses interests.  We have taken a decisive step towards bolstering every business we own with 100% focus on people, facility and investment in order to drive forward the brands that we deal with keeping customer service and customer experience in mind”.  With Apple on board, it gave rise to a new name –The Bin Hindi eZone for which we are proud to introduce Apple’s brand equity in product quality and innovation to the people of Bahrain through reliable & a trusted channel - The Bin Hindi eZone”

Diversification has become the cornerstone of developing economies across the globe and this principle is manifested in the various divisions that the group has set up over the years. Bin Hindi Group had set pioneering divisions to enhance partnerships with International brands. Introducing Bin Hindi eZone comes along with this diversified strategy pursued by Bin Hindi Group Management.

 For further details on the solutions offered by Bin Hindi eZone, please call 17292232 or log on to the website www.binhindi.com.